Sales Support
Objection Handling & FAQ Scripts
Handle common concerns with confidence using proven scripts and responses. Turn objections into opportunities and convert more prospects.
📊 Must-Know Statistics
Memorize these for credibility
ChatGPT: 365 billion searches in 2 years
Platform with Google AI Overview access
Save 10+ hours weekly with automation
Results typically visible in 2-4 weeks
15+ AI models monitored comprehensively
❓ Frequently Asked Questions
Common questions and proven answers
🛡️ Objection Handling Scripts
Turn concerns into conversions
"Your pricing seems expensive for what it is"
Response Framework:
1
Acknowledge: "I understand budget is important, so let's break down the value..."2
Compare: "Traditional SEO tools cost $200-500/month but can't access AI search data at all"3
ROI: "Our automated optimization saves 10+ hours per week - that's $2000-4000 in time savings monthly"4
Uniqueness: "You literally cannot get AI Overview data anywhere else"5
Risk Reversal: "Try the free analysis first - see the value before you pay"Key Message
You're not paying for another SEO tool - you're paying for exclusive access to AI search data that doesn't exist anywhere else.
"We already pay for [Ahrefs/SEMrush/etc.]"
Response Framework:
1
Validate: "Those are excellent tools for traditional SEO"2
Complement: "BrandPeek doesn't replace them - it adds AI search optimization on top"3
Gap: "Can [their tool] show you what's ranking in Google AI Overview? No, because they don't have access"4
Opportunity: "Think of BrandPeek as your AI search layer - covering the gap those tools can't fill"5
Stack Value: "You'll get better ROI from your existing tools when you add AI search optimization"Key Message
BrandPeek complements your existing SEO stack by adding the AI search layer that other tools can't access.
"This sounds too good to be true"
Response Framework:
1
Acknowledge: "I get why it sounds that way - most tools overpromise"2
Proof: "Here's a live demo of real AI Overview data from your industry [show actual example]"3
Limitation: "It's not magic - it requires good content to optimize and real implementation"4
Evidence: "The technology exists because Google provides AI Overview data through their API"5
Trial: "Don't take my word for it - try one analysis free and see for yourself"Key Message
The technology is real, the data is real, and the results are measurable - see for yourself with a free test.
"How do I know AI search is actually important?"
Response Framework:
1
Statistics: "ChatGPT hit 365 billion searches in 2 years - that's massive search volume"2
Trend: "Google AI Overview is rolling out globally and appears at the top of search results"3
Behavior: "Your customers are already asking AI about your industry - are they finding you?"4
Competitive: "Your competitors who optimize for AI search will have a massive advantage"5
Future-proof: "Whether AI search explodes or grows steadily, you'll be ready either way"Key Message
AI search is happening now, growing fast, and your competitors are already thinking about it.
💬 Conversation Starters
Open productive discussions
Discovery Questions
What's your biggest content marketing challenge right now?
How much time do you spend researching competitor content strategies?
Have you noticed AI tools like ChatGPT affecting your industry's search behavior?
What would change if you could see exactly what content wins in AI search results?
How do you currently measure content quality and authority?
Qualification Questions
Who makes decisions about marketing tool purchases on your team?
What's your budget range for content optimization tools?
How important is staying ahead of content marketing trends for your role?
What would need to happen for you to feel confident about trying a new optimization tool?
📋 Quick Reference Guide
Essential responses for any situation
30-Second Pitch
BrandPeek shows you exactly what content ranks in Google AI Overview and ChatGPT, then automatically optimizes your content to outperform competitors. It's like having access to AI search algorithms to improve your content strategy.
Key Differentiator
Real AI search data from Google's API, not guesswork or predictions.
Risk Reversal
Try one free AI Overview analysis - see the value before you pay anything.
💡 Objection Handling Best Practices
Master the psychology of persuasion
Do This
Listen completely before responding
Acknowledge their concern first
Use specific proof points and examples
Always offer a risk-free way to try
Ask clarifying questions to understand the real concern
Avoid This
Arguing or getting defensive
Dismissing their concerns as invalid
Using high-pressure tactics
Making claims you can't back up
Talking over the prospect